Screen Printing Tips

How to Prepare Artwork for Screen Printing

By Cowdog Print Co. July 18, 2026 12 min read

We reject about 30% of files on first submission. Not because the designs are bad — but because the files aren't set up right. Here's everything you need to know to get your artwork print-ready the first time.

Cowdog Print Co screen printing workshop with exposure unit and printed tees

The short version: Screen printing needs high-resolution files (300 DPI minimum), separated by color, with text converted to outlines. Vector files work best. If that made no sense — don't worry, we'll walk through it step by step.

File Formats That Actually Work

Not all file types are created equal when it comes to screen printing. Here's the hierarchy:

Best: Vector Files (AI, EPS, PDF)

Why they're ideal: Vector files use mathematical paths instead of pixels, which means they can scale to any size without losing quality. A 2-inch logo can become a 20-inch back print with zero loss in clarity.

When to use: Logos, text-heavy designs, illustrations with solid colors, geometric shapes, line art.

Software: Adobe Illustrator, CorelDRAW, Inkscape (free alternative)

Pro Tip

If you're hiring a designer, ask for an Adobe Illustrator (.AI) file with fonts converted to outlines and all colors set to spot colors. This is the gold standard for screen printing.

Screen printing tools and artwork preparation workspace

Good: High-Resolution Raster Files (PSD, PNG)

Why they work: Raster files are made of pixels. As long as there are enough pixels (high resolution), they'll print cleanly.

The critical requirement: 300 DPI at actual print size. This is non-negotiable. A 72 DPI image pulled from a website will look terrible when blown up to print size.

When to use: Photographic elements, complex artwork with textures, designs that started as photos.

How to check resolution:

Avoid: JPG, Low-Res Images, Word/PowerPoint Files

Why they fail:

What We Can Work With

Send us what you have. If your file won't work, we'll let you know what needs fixing. We'd rather help you get it right than reject your order later.

Resolution & Size Requirements

Here's the rule that causes the most confusion: Resolution depends on size.

A 3" × 3" logo at 300 DPI looks great — at 3 inches. Blow it up to 12" × 12" and you now have a 75 DPI image. Pixelated and unusable.

The Math

If your design will print at 12" × 14" (common left chest size):

Your file needs to be at least 3,600 × 4,200 pixels to print cleanly at that size.

Common Print Sizes

Location Typical Size Minimum Pixels (at 300 DPI)
Left Chest 3.5" × 3.5" 1,050 × 1,050 px
Full Front 12" × 14" 3,600 × 4,200 px
Full Back 13" × 16" 3,900 × 4,800 px
Jumbo Print 17" × 23" 5,100 × 6,900 px
Common Mistake

Creating a logo at 4" × 4", then scaling it up to 14" × 14" in your design software. The software shows it smooth, but the printer sees a low-res mess. Always create or work at actual print size.

Color Modes & Separation

Screen printing workspace with artwork preparation and design tools

This is where screen printing gets technical — but stick with me, because understanding this will save you money and get better results.

Spot Colors (What Screen Printers Want)

Screen printing works by layering one color at a time. Each color = one screen = one pass through the press.

In your design software, this means:

How to set up spot colors in Illustrator:

  1. Window → Swatches
  2. Click swatch library icon → Color Books → Pantone+ Solid Coated (or choose your Pantone system)
  3. Select colors from the Pantone library
  4. Make sure each color shows a small white triangle in corner (indicates spot color)

CMYK vs RGB

CMYK (Cyan, Magenta, Yellow, Black): The standard for print. Closer to what screen printing inks look like.

RGB (Red, Green, Blue): For screens. Colors can look different when converted to printable inks.

Our take: If you're using spot colors (recommended), this matters less. If you're submitting a raster file, CMYK is safer. But we'll convert and proof regardless — what you see in the mockup is what you'll get.

Gradients & Halftones

Simple gradients: A fade from blue to white? Totally doable. We'll halftone it (convert to dots) during screen prep.

Complex gradients: A 5-color blend across a sunset photo? That's pushing it. Screen printing isn't built for photo-realistic color blends. Better options exist (DTG printing, sublimation).

Our recommendation: If your design has gradients, send it over and ask. We'll tell you honestly if it'll work or if you need to simplify.

Dark Garments: The Hidden Color

Printing on black shirts? Navy? Dark red? You need an underbase.

An underbase is a layer of white ink printed first, then your colors print on top. Without it, your colors disappear into the dark fabric.

What this means for you:

Colors that need underbase: Black, navy, dark gray, dark red, forest green, brown — basically anything darker than a medium shade.

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Design Tip: Some designs work better with the dark garment color showing through. Instead of printing a solid white underbase everywhere, we can knock out areas and let the shirt color be part of the design. Ask us about this when submitting — it can save you a color.

What to Avoid (Common Deal-Breakers)

1. Too Many Colors

Each color adds cost and complexity. Stick to 6 colors or fewer. Beyond that, prints get expensive and colors can look muddy on fabric.

2. Tiny Text

Minimum readable size: 8pt (about 0.11 inches tall)

Anything smaller turns into blurry blobs. Script fonts need to be even larger (10-12pt minimum) because thin strokes fill in.

3. Super Fine Lines

Minimum line thickness: 1pt (0.014 inches)

Thinner lines break up during printing or don't hold ink properly. This especially affects delicate linework and script fonts.

4. Unlicensed Images or Fonts

We can't print copyrighted material without permission. This includes:

If you're unsure about licensing, ask before we start production.

Pre-Flight Checklist: Is Your Artwork Ready?

✓ Artwork Readiness Checklist

File format: Vector file (.AI, .EPS, .PDF) OR high-res raster (.PSD, .PNG) at 300 DPI
Resolution check: If raster file, confirm 300 DPI at actual print size (not smaller)
Color setup: Spot colors preferred (Pantone ideal), limited to 6 or fewer colors
Text to outlines: All fonts converted to outlines (prevents font substitution issues)
Text size: No text smaller than 8pt, script fonts 10pt+ minimum
Line thickness: No lines thinner than 1pt
Actual print size: Artwork created at the size it will be printed (not scaled up)
Dark garment note: If printing on dark, noted that underbase is needed (+1 color)
Layers organized: Each color on its own layer, clearly labeled
Print locations: Clearly specified (left chest, full front, back, sleeve, etc.)
Licensing clear: You own or have permission to use all images, fonts, and designs
Mockup approved: You've reviewed our digital mockup and approved for production

What Happens After You Submit

Here's our process once you send artwork:

  1. File Review (1-2 business days): We check your files for print-readiness. If something won't work, we'll reach out with specifics.
  2. Digital Mockup: We create a mockup showing exactly how your design will look on the garment. This is your chance to catch issues.
  3. Your Approval: You review and approve the mockup. Once approved, we move to production.
  4. Screen Prep & Printing (2-3 weeks): We create screens, mix inks to match your colors, and run your order.
  5. Quality Check & Ship: Every piece is inspected before packing and shipping.
Free Artwork Review

Not sure if your files will work? Send them over before placing an order. We'll review for free and let you know what (if anything) needs adjusting. Email files to info@cowdogprint.co or submit through our quote form.

Still Not Sure? We Can Help.

Look, artwork prep can be confusing. You're a business owner, musician, artist — not a print technician. That's our job.

Here's what we can do:

We want your merch to look incredible. That starts with getting the artwork right.

Ready to Get Your Artwork Reviewed?

Send us your files and we'll let you know if they're print-ready — or what needs adjusting. Free review, no obligation.